Wednesday, July 14, 2021
Let the work speak for itself
I have a lot of feelings about the marketing thing in general. You can make a lot of hoo-hah, screaming at the world, here I am, buy my work, take a look at this, and most of it will be for nothing. Why should anyone buy your work? You're asking them to trust that you did a great job. Why should they have any faith?
On the other hand, if you do nothing, then they definitely won't know you're out there. So your only real option is to make a lot of hoo-hah, and not be too attached. Just figure that it's take a thousand ads before you even rope someone in. And then, they may or may not like your work.
Mostly I've been making hoo-hah on Twitter. I got tired of Facebook, and finally decided that nothing was really working there. Actually in percentage, I think you get about the same on Facebook and Twitter; namely, you have to drop a thousand ads to get a single person to respond to one. I just feel better about dropping a thousand on Twitter, because I have some awareness of who my followers are, and feel like I'm dropping it for them. When I drop it in a writer's lift, I have no idea who will see it, but I'm pretty sure most people won't take it very seriously, except maybe the person who did the lift in the first place, and though the exposure is good, pretty much nothing comes of it.
Sometimes I think, just crank out more. If you have more, you'll sell more, and they'll read more. So that's what I'm focusing on, and have three things almost done, but I keep getting distracted by marketing. Distracted in a somewhat obsessive way.
On the other hand, if you do nothing, then they definitely won't know you're out there. So your only real option is to make a lot of hoo-hah, and not be too attached. Just figure that it's take a thousand ads before you even rope someone in. And then, they may or may not like your work.
Mostly I've been making hoo-hah on Twitter. I got tired of Facebook, and finally decided that nothing was really working there. Actually in percentage, I think you get about the same on Facebook and Twitter; namely, you have to drop a thousand ads to get a single person to respond to one. I just feel better about dropping a thousand on Twitter, because I have some awareness of who my followers are, and feel like I'm dropping it for them. When I drop it in a writer's lift, I have no idea who will see it, but I'm pretty sure most people won't take it very seriously, except maybe the person who did the lift in the first place, and though the exposure is good, pretty much nothing comes of it.
Sometimes I think, just crank out more. If you have more, you'll sell more, and they'll read more. So that's what I'm focusing on, and have three things almost done, but I keep getting distracted by marketing. Distracted in a somewhat obsessive way.
